Creativity, Communication & Innovation
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  • LOOKING
    • Interviewing
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    • Build Your Own
    • Journaling
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    • Heuristic Review
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  • UNDERSTANDING
    • Stakeholder Mapping
    • Persona Profile
    • Experience Diagramming
    • Concept Mapping
    • Affinity Clusttering
    • Bull's-eye Diagramming
    • Importance/Difficulty Matrix
    • Visualize-the-Vote
    • Problem Tree Analysis
    • Statement Starters
    • Abstraction Laddering
    • Rose, Thorn, Bud
  • MAKING
    • Thumbnail Sketching
    • Creative Matrix
    • Round Robin
    • Alternative Worlds
    • Storyboarding
    • Schematic Diagramming
    • Rough & Ready Prototyping
    • Appearance Modeling
    • Concept Poster
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    • Quick Reference Guide
  • Moonshot Thinking
    • Moonshot Thinking Exercise
  • How Do You Make Toast?
  • Creativity Exercises
  • The Case for Curiosity
  • Tea Stain Masterpieces
  • Higher Purpose of Doodling
    • Sketchnoting
  • Infographics
  • Introduction to Sketchnoting
  • College Numbers Infographics
  • Beautiful Storytelling
  • Brand Storytelling
  • Welcome
  • Young Alum Presentation
  • Home
  • Let's CREATE
  • Course Overview
  • Course Policies
  • Required Supplies
  • Grading Criteria
  • Spring 2019 Course Schedule
  • Caine's Arcade & Entrepreneurial Mindset
  • Entrepreneurial Mindset
  • Gamification & Strategic Play
  • Defining Creativity
  • Creativity & Innovation
    • Creative Confidence
    • Questions About Creativity
    • Innovation 101 >
      • Innovation 101 Resources
    • Ten Faces of Innovation
    • Creating Mindmaps
  • Mindmaps & Divergent Thinking
  • Mindmap U Assignment
  • Innovating for People
  • Experience Mapping
  • Graphic Art
  • Art vs. Design
  • Design Thinking & Launch
    • Non-Linear Design Thinking
    • DT Assessment
  • A Whole New Mind
  • Start With Story
  • Social Innovation
  • Brain Doodles
  • Adobe Spark
    • What is Abobe Spark?
    • Adobe Spark Cost & Requirements
    • Getting Started with Adobe Spark
  • Adobe Spark Downloads
  • Creative Challenges
  • EML Women
  • Retro Happy Meal Design Challenge
  • GRAEF Workshop
  • LUMA HCD Methods
  • LOOKING
    • Interviewing
    • Fly-on-the-Wall Observation
    • Contextual Inquiry
    • Walk-A-Mile Immersion
    • What's On Your Radar
    • Buy A Feature
    • Build Your Own
    • Journaling
    • Think Aloud Testing
    • Heuristic Review
    • Critique
    • System Usability Scale
  • UNDERSTANDING
    • Stakeholder Mapping
    • Persona Profile
    • Experience Diagramming
    • Concept Mapping
    • Affinity Clusttering
    • Bull's-eye Diagramming
    • Importance/Difficulty Matrix
    • Visualize-the-Vote
    • Problem Tree Analysis
    • Statement Starters
    • Abstraction Laddering
    • Rose, Thorn, Bud
  • MAKING
    • Thumbnail Sketching
    • Creative Matrix
    • Round Robin
    • Alternative Worlds
    • Storyboarding
    • Schematic Diagramming
    • Rough & Ready Prototyping
    • Appearance Modeling
    • Concept Poster
    • Video Scenario
    • Cover Story Mock-up
    • Quick Reference Guide
  • Moonshot Thinking
    • Moonshot Thinking Exercise
  • How Do You Make Toast?
  • Creativity Exercises
  • The Case for Curiosity
  • Tea Stain Masterpieces
  • Higher Purpose of Doodling
    • Sketchnoting
  • Infographics
  • Introduction to Sketchnoting
  • College Numbers Infographics
  • Beautiful Storytelling
  • Brand Storytelling

Required Course Text
Storytelling with Data: A Data Visualization Guide for Business Professionals
by Cole Nussbaumer Knaflic | Wiley 2015

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Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. 

You’ll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation.

​Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don’t make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story.

About the Author | Cole Nussbaumer Knaflic

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My goal is to help rid the world of ineffective graphs, one exploding, 3D pie chart at a time.
My name is Cole. I've always had a penchant for turning data into pictures and into stories. I'd like to share what I have learned (and am learning) with you. I've honed my data visualization skills over the past decade through analytical roles in banking, private equity, and most recently at Google, where I developed and taught a course on communicating effectively with data. 

In school, we learn much about language and math. In language, we are taught how to tell stories. In math, we are taught how to make meaning out of numbers. But it's rare that the two are paired: we don't learn how to make stories out of numbers or how to enable data to speak. This means we often rely on our tools to help us understand best practices. And our tools allow us to easily do some very bad things (e.g., 3D, pie charts, meaningless color).
Cole Nussbaumer Knaflic tells stories with data. She is the author of Storytelling With Data: A Data Visualization Guide for Business Professionals and writes the popular blog www.storytellingwithdata.com. Her well-regarded workshops and presentations are highly sought after by data-minded individuals, companies, and philanthropic organizations all over the world.
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